OBY Itaim
In Itaim, on a quiet street near Ibirapuera, a boutique building of just 11 units, one flat per floor.
Rua Brasília, 80 · Itaim Bibi, São Paulo/SP · CEP 04534-040
- 3 suites
- 181 m²
- 2 parking spaces
- Completion
- 2024
- Floors
- 10
- Units
- 11
- Per floor
- 1
History
By RFM with JLJ, with architecture by Vicente Montano (J-VM), OBY Itaim is a boutique residential building on a quiet, tree-lined street in Itaim, a short walk from Parque Ibirapuera. The developer’s brief is short, and the project follows it to the letter: a refuge on a calm street, inside the city’s financial centre. There are just 11 units, one flat per floor, with a duplex penthouse at the top.
- Concept: the low-density boutique building, with one resident per floor, in Itaim.
Architecture and aesthetics
The programme takes low density close to its limit: eleven families in a ten-storey tower, one per floor, so that the lift lobby is the front door. The plot’s geometry explains the solution — a 3,170 m² plot with a frontage of just thirteen metres, narrow at the front and deep behind — and the tower fits itself to it, occupying each floor slab with a single flat. The unit types differ by position in height, not by a rearranged plan: gardens of 215 and 258 m² at the base, the standard 181 m² type through the body, and, at the top, the 376 m² duplex penthouse with terrace and private pool. Interiors by Studio Ro+ca and landscaping by Roberto Riscala. The façade’s composition is not described in the development’s public materials and is therefore not characterised here.
Aesthetics and scarcity
- Aesthetics: high-end contemporary.
Rarity
Technical specifications
- Towers and units: a single tower, 11 storeys (10 in the registry), one per floor, 11 units (8 standard units of 181 m², 2 gardens of 215 and 258 m² and 1 duplex penthouse of 376 m²). Plot of 3,170 m².
- Sizes: standard unit of 181 m² (3 suites, 2 parking spaces); gardens of 215 and 258 m²; duplex penthouse of 376 m² (3 suites, terrace with pool, 4 parking spaces).
- Parking: 2 spaces in the standard unit, 4 in the penthouse.
- Structural features: low density, with a penthouse terrace and private pool.
- Registry and parameters: plot 3,171 m² · frontage 13 m · 1 tower · 10 storeys · 11 units (1 per floor) · 3 bedrooms · 2 parking spaces · 3 bathrooms · private areas of 182 m² (standard) and 368 m² (penthouse) · development by JLJ Incorporação e Empreendimentos · registry jurisdiction 4º Registro de Imóveis de São Paulo · zoning ZEU · buildable ratio 4x · unrestricted height limit.
Leisure and facilities
- Heated pool with 25 m lane (uncovered)
- Heated children’s pool
- Sun deck
- Life Fitness gym
Location and surroundings
Points of interest · distances in metres
Park
- Parque Ibirapuera913 m
Street market
- Feira Itaim BibiTuesday218 m
Private school
- Nossa Senhora das Graças EscolaPrimary / Secondary118 m
- Monte Castelo ColégioPrimary / Secondary308 m
Public school
- Ludovina Credidio PeixotoPrimary152 m
- Aristides de CastroPrimary540 m
Helipad
- Joaquim Floriano136 m
- Resedá Office234 m
Itaim Bibi: the address
Rua Brasília sits in the Itaim that predates the towers: a narrow, tree-lined street, on the side of the neighbourhood that slopes down towards Parque Ibirapuera, less than a kilometre away. Here the neighbourhood still has a routine — the street market sets up just over two hundred metres from the gate on Tuesdays, and there are two schools within less than three hundred metres, one of them almost directly opposite. It is the exact counterpoint to the Itaim of Faria Lima, a few minutes away: same neighbourhood, different pace.
In the Fragata Clube
Conception & construction
The concept behind the project, the construction decisions and the stories that never make it into the sales materials. Information reserved for the Club — available to buyers and residents in conversation with their advisor.
Curiosities
Finishing details, unit types and the building’s strengths that only those who know it from the inside know. Information reserved for the Club — available to buyers and residents in conversation with their advisor.
Residents & Behind the scenes
The profile of those who chose this address and the community that formed here. Information reserved for the Club — available to buyers and residents in conversation with their advisor.
Internal intelligence
The address’s real sales history, its appreciation and liquidity readings, and everything Fragata tracks closely about the life of each condominium. Information reserved for the Club — available to buyers and residents in conversation with their advisor.
Taxes & fees · of the purchase price
Reference rates on the unit value. The exact calculation, with the registry brackets for the case, comes with your advisor's proposal.
Simulator · Fragata Clube
Estimated payment
R$ 19.123/month
Amount financed
R$ 1.750.000
Down payment
R$ 750.000
Relationship rate 0,99% a.m. · Tabela Price (constant-payment amortization) · indicative figures.
Reference terms, subject to credit analysis and the profile of each deal. Tabela Price · indicative figures.




