Chateau Margaux

History

Built by Novomarcoi and developed by Bolsa de Imóveisi, with architecture by Pablo Slemensoni, Chateau Margaux is a very-high-standard neoclassical building facing Praça Pereira Coutinho, in Vila Nova Conceiçãoi, alongside its neighbours Chateau Lafitei and Clermont Ferrandi on the same square. Like its namesake château in Bordeaux, it plays with the idea of grandeur: a panoramic terrace, a winter garden and a living room large enough to hold a grand piano.

• Concept: monumental neoclassicism, with spacious reception rooms and a panoramic terrace.
• Trivia: the living room was designed to accommodate even a grand piano, and the floor plans include a winter garden and fireplace.

Architecture and aesthetics

The project’s benchmark is not the façade: it is the reception area. Twenty-one storeys for eighteen flats, one per floor, with floor plans starting at 528 m² and reaching about 1,050 m² in the penthouses — and a living room whose reference measurement was not an area standard, but a grand piano. From there, the layout behaves like a large house stacked upward: winter garden, fireplace, study, panoramic terrace, private hall and lift per unit. The shell is neoclassical and monumental, in the key that Pablo Slemensoni practised across much of São Paulo’s high-end residential architecture — classical proportion on the outside, fluid and contemporary floor plan on the inside.

Aesthetics and scarcity

• Aesthetic: monumental neoclassical.

Technical specifications

• Towers and units: a single tower, 21 floors, 18 flats, one per floor. Total leasable area of 17,559 m².
• Sizes: from 528 m² to about 1,050 m² (penthouses), with 4 en-suites.
• Parking spaces: 6 to 10 spaces, with a private storage room.
• Structural highlights: neoclassical style, panoramic terrace, living room for a grand piano, fireplace, winter garden, hydromassage, private hall and lifts, and a study.
• Registration and parameters: 1 tower · 21 floors · 18 units (1 per floor) · private areas from 528 m² (penthouses up to ≈ 1,050 m²) · total leasable area of 17,559 m².

Leisure and facilities

• Heated indoor swimming pool and outdoor pool with sun terrace
• Gym
• Spa
• Dry sauna
• Function room
• Children’s playroom
• Playground
• Multi-sport court
• Games room
• Gardens

Location and surroundings

Points of interest · distances in metres

Vila Nova Conceição: the address

Facing a square is the only way to buy a permanent horizon in São Paulo. A neighbour can be demolished and rebuilt ten storeys taller; a public square cannot — and it is this, more than the prestige of the address, that Praça Pereira Coutinhoi delivers to number 41. What you see from the balcony is the same as when the building went up and will be the same thirty years from now: tall canopies, a playground and the coming and going that made the square the meeting point of Vila Nova Conceição. From the square you can walk to Parque Ibirapuerai, four hundred and thirty metres away, and to the commercial strip of Afonso Braz — and the rest of the neighbourhood, strictly speaking, is what organised itself around it.