Pinna 5109

History

Pinna 5109 is developed and built by SDI Desenvolvimento Imobiliárioi with participation from Tellusi, on a 1,415 m² plot on Avenida Nove de Julhoi. The choice of architect defines the product: Marcio Kogan and Studio MK27i, a practice whose signature, as the development’s material puts it, is recognisable from a distance. The design concept is born from the geometry of the plot: instead of setting back behind a wall and enclosure, the project expands the pavement into a plaza and dispenses with the fence — an unusual urban planning decision on a stretch of avenue, one that gives back public space in exchange for presence. The developer states that the project has been filed for international EDGE certification, covering energy, water and materials efficiency. The building permit was granted in July 2025 and the development registered in September of the same year; the developer does not publish a completion date, and the year is not fixed here until the tower is finished.

• Concept: “above the obvious”. A tower that doesn’t seek attention and delivers presence, with the view treated as a cinematic frame and the pavement widened into a plaza instead of enclosure.
• Curiosities: the security consultancy is Global Advising, founded in Israel by former members of the country’s security agency and defence forces, and the project includes an armoured lobby to Brazilian Army standard. The lifts were sized by vertical traffic consultants and run at 2.5 m/s, with biometric access straight to the unit’s floor.

Architecture and aesthetics

The vocabulary of MK27i appears here in three gestures. The first is framing: each floor plan is designed around the view, with more than ten metres of opening facing the greenery, and the eye finding rest where the architecture decided it should. The second is volume: floors that create floating masses and break the rigidity of the façade, so that the tower doesn’t read as a stack of identical slabs. The third is the relationship with the ground — the plaza that widens the pavement, removes the need for enclosure, and makes the building seem to predate the plot itself. The landscaping is by Rodrigo Oliveirai, who works less with ornamental gardens and more with forest reconstruction, which here speaks directly to the mass of greenery the building faces.

Aesthetics and scarcity

Technical specifications

• Towers and units: 1 tower of 34 storeys, 26 residential units — 25 standard apartments and 1 triplex penthouse on floors 30, 31 and 32.
• Floor areas: 372.40 m² of private area in the standard unit, with 3 or 4 en suites; triplex penthouse of 856.06 m² with 4 en suites and 2 uncovered terraces.
• Parking: 4 spaces in the standard unit and 10 in the penthouse, all individual and independent, with no reliance on third-party manoeuvring — including visitor spaces.
• Structural highlights: 1,415 m² plot; acoustic comfort with wrapped plumbing lines, anti-vibration bases, double slabs with dampers under the pools and acoustic blankets; thermal comfort and daylight study; full generator for 100% of common and private loads; central water heating supported by solar panels; high-performance lifts at 2.5 m/s with biometrics; garage designed with turning-radius consultancy; project filed for EDGE certification.
• Registry and parameters: plot 1,415 m² · 1 tower · 34 storeys · 26 units · 3 and 4 en suites · 4 parking spaces (standard) and 10 (penthouse) · private areas of 372.40 m² (standard) and 856.06 m² (triplex penthouse) · registry jurisdiction 4º Registro de Imóveis de São Pauloi · ZEU zoning · building permit 35506-23-SP-ALV, granted on 24/07/2025 · development registered under nº 08 of title deed 210.171, on 18/09/2025. (Work in progress: registry parameters to be consolidated upon the completion endorsement.)

Leisure and facilities

• Indoor pool
• Technogym-branded gym
• Lounge bar
• Children’s play room
• Woodland and garden
• Entrance lobby
• Public plaza widening the pavement

Location and surroundings

Points of interest · distances in metres

Jardim Paulista: the address

This is the southern tip of Jardim Paulistai, where Avenida Nove de Julhoi ends the valley that cuts across the city and flows into the junction with Avenida Brigadeiro Faria Limai and Avenida Cidade Jardimi. It is a border address, and that is what defines it: on one side, Itaim Bibii and the financial axis; on the other, the green mass of Jardim Europai, a neighbourhood of houses with occupancy restrictions that have kept it low for decades. The practical consequence for those who live here is a view protected by zoning — not because anyone promised it, but because the other side cannot grow. The honest trade-off of the address comes with it: Nove de Julho is a heavy-traffic avenue, and living above it means accepting movement at the base in exchange for the horizon up top — the reason the project invested so heavily in acoustic mitigation. A few minutes away are Hotel Fasanoi, Parque do Povoi, Shopping Cidade Jardimi and Shopping Iguatemi São Pauloi.